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What is Ouidad?


This question is better answered with a "who".


For more than 30 years Ouidad has been studying, treating, styling and educating curly-haired clients in her Manhattan, Santa Monica, and Fort Lauderdale salons. Her years of hands-on experience with every imaginable curl type led to the development of an award winning product line and the creation of trademarked cutting and styling techniques for which her salons are now known.

What special techniques are used with Ouidad services?


Carving & Slicing is a Ouidad unique haircut created 25 years ago specifically with your curls and waves in mind. It’s so unique that the US Trademark Office recognizes it with its own trademark. Essentially, Carving & Slicing removes the bulk associated with the dreaded "pyramid" look, while preserving and enhancing your natural curl pattern. This combination produces well-defined ringlets that fit gently into each other like puzzle pieces creating healthier, more manageable curls. It's only available at Ouidad salons so beware of stylists claiming to "Carve & Slice" without the intense training, knowledge and understanding of curly hair that only the Curl Experts at Ouidad salons receive.

Ouidad, the Queen of Curls!

Why Ouidad Salons?


Every stylist at the Ouidad salons has undergone extensive training with a focus on the key aspects of curl care. Trained under Ouidad, they are masters of the Carve & Slice method of cutting and skilled in Ouidad Salon styling and finishing techniques. Stylists are also experts regarding the Ouidad products with extensive knowledge of formulations, application and product recommendation.It is the mission of Ouidad salons that every client leaves confident with their curls and has a style that is easy to manage and maintain day after day.

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